Selected project stories
Case studies.
The thinking, decisions, and work behind selected projects.
Paid media
01 case study
Paid media
Elites Solar WorldImproving Meta Ads campaign efficiency
A clearer structure for nine product campaigns, combining core offers, controlled testing, and retargeting.
12.5%lower cost per conversation
25.1%more conversations per day
Brand identity
02 case studies
Brand identity
VeksraBuilding Veksra’s visual identity
An original logo and a documented visual system for a digital growth agency.
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Brand identity
AfriGenetry LinkCreating a usable brand guidelines system
A consistent visual language for heritage, health, and community communications.
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