Digital Growth & Strategy
Audience research, integrated campaign plans, lead generation, conversion paths and cross-functional coordination.
Expertise & working systems
Strategy to execution.
Connected capabilities.
Research, practical delivery and performance measurement across digital marketing, SEO, communications and analytics.
Full skills inventory
Performance Marketing
Campaign structure, audience and creative testing, budget allocation, and ongoing performance review.
SEO & Search Visibility
Technical and on-page SEO, answer-focused content, AEO, AI search visibility, local search and content priorities.
Content & Creative
Clear copy, campaign materials, visual content, and video adapted to the audience and the channel.
Digital Communications
Audience-focused newsletters, social publishing, webinar promotion, speaker coordination and community communications.
Analytics & Optimisation
Channel reporting, tracking reviews, website analysis, and recommendations that guide the next decision.
The complete toolkit
Tools & platforms
Google Search Console
Google Analytics 4
Semrush
Ahrefs
Screaming Frog
Google Ads
Meta Ads
Mailchimp
Wix
WordPress
Canva
CapCut
Premiere Pro
Notion
HubSpot
Ubersuggest
Looker Studio
ClickUp
Slack
Trello
Buffer
Also in my workflow: Google Tag Manager, Looker Studio, Google Sheets, Microsoft Excel, Eventbrite, StreamYard, Zoom, Asana, and Google Workspace.
Professional background
Experience across sectors.
My work spans international nonprofits, renewable energy, legal services, education, content and independent initiatives.
- AfriGenetry Link · United States, remote
- Digital Marketing Manager | SEO, Website & Growth Lead · March 2025–October 2026.
Previously Volunteer Social Media Manager · January–February 2025. - Elites Solar World · Nigeria
- Digital Marketing Specialist | Paid Advertising & SEO · Part-time contract · July 2025–present.
- FOREVER LEGAL · United States, remote
- Social Media & Content Marketing Specialist · Independent contractor, as needed · October 2025–present.
- VEKSRA · Nigeria
- Founder & SEO Strategist · Independent venture founded in 2026. Brand, website, SEO research and growth planning.
- Mike O. Okoro
- Social Media Manager · November 2024–February 2025.
- Arise and Achieve
- Digital Marketer · October 2022–March 2024. WordPress content, keyword research, editorial review and publishing workflows.
Education
Bachelor of Arts in Philosophy · Imo State University, Owerri · September 2020–September 2024.
Research, critical reasoning, logic, ethics, and analytical writing inform how I approach digital work.